Sky Sports swiftly closed its new TikTok channel, Halo, after widespread backlash from sports fans who deemed its female-targeted content, filled with pink imagery and ‘girl terms,’ as patronising and sexist.


Sky Sports swiftly closed its new TikTok channel, Halo, after widespread backlash from sports fans who deemed its female-targeted content, filled with pink imagery and ‘girl terms,’ as patronising and sexist.